Privacy policy

Last updated: October 2026

Icon Footwear operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Icon Footwear is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use and disclose your personal information when you visit, use or make a purchase or other transaction using the Services, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing and disclosure of your personal information.

We handle personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information", we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, depending on how you interact with the Services:

Contact details including your name, billing address, shipping address, phone number and email address.
Financial information including payment card information, transaction details, form of payment and payment confirmation. Card payments are processed by our payment providers; we do not store your full card number.
Account information including your username, password, preferences and settings.
Transaction information including the items you view, put in your cart, add to your wishlist, purchase, return, exchange or cancel, and your past transactions.
Communications with us including the information you include in communications with us, for example when sending a customer support enquiry.
Device information including information about your device, browser or network connection, your IP address and other unique identifiers.
Usage information including information about how and when you interact with or navigate the Services.

Personal Information Sources

We may collect personal information from the following sources:

Directly from you, including when you create an account, visit or use the Services, shop in our Hobart store, communicate with us, or otherwise provide us with your personal information.
Automatically through the Services, including from your device when you use our website, and through the use of cookies and similar technologies.
From our service providers, including when we engage them to enable certain technology and when they collect or process your personal information on our behalf.
From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

Provide, Tailor and Improve the Services. We use your personal information to provide you with the Services, including to perform our contract with you, process your payments, fulfil your orders, remember your preferences and items you are interested in, send notifications related to your account, process purchases, returns, exchanges or other transactions, create and manage your account, arrange shipping, facilitate returns and exchanges, enable you to post reviews, and create a customised shopping experience, such as recommending products related to your purchases.
Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or post, and to show you online advertisements for products on the Services or other websites, including based on items you have previously purchased or added to your cart and other activity on the Services. We only send marketing emails and texts in accordance with the Spam Act 2003 (Cth), and you can opt out at any time.
Security and Fraud Prevention. We use your personal information to authenticate your account, provide a secure payment and shopping experience, detect, investigate or take action regarding possible fraudulent, illegal, unsafe or malicious activity, protect public safety, and secure our services. If you register an account, you are responsible for keeping your account credentials safe. We recommend that you do not share your username, password or other access details with anyone else.
Communicating with You. We use your personal information to provide you with customer support, respond to you, provide effective services to you and maintain our relationship with you.
Legal Reasons. We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or government agencies, to participate in potential or actual legal proceedings, and to enforce or investigate potential breaches of our terms or policies.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

With Shopify, Australia Post and other service providers who perform services on our behalf (for example IT management, payment processing, data analytics, customer support, cloud storage, fulfilment and shipping).
With business and marketing partners to provide marketing services and advertise to you. For example, we use Shopify to support personalised advertising with third-party services based on your online activity with different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices. You can opt out of personalised advertising through the Shopify Privacy Portal (https://privacy.shopify.com/en).
When you direct, request or otherwise consent to our disclosure of certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations.
In connection with a business transaction such as a sale or restructure of our business, to comply with applicable legal obligations (including responding to warrants, subpoenas and similar requests), to enforce our terms of service or policies, and to protect or defend the Services, our rights, and the rights of our customers or others.

We do not sell your personal information.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Information you submit to the Services will be transmitted to and shared with Shopify, as well as third parties that may be located in countries other than Australia, in order to provide and improve the Services for you. In addition, we use certain Shopify enhanced features that incorporate data from your interactions with our store, other merchants and Shopify. In these circumstances, Shopify is responsible for the processing of your personal information, including for responding to your requests to exercise your rights over the use of your personal information for these purposes. To learn more about how Shopify uses your personal information, visit the Shopify Consumer Privacy Policy (https://www.shopify.com/legal/privacy/customers). You can exercise certain rights in relation to that information through the Shopify Privacy Portal (https://privacy.shopify.com/en).

Third Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated with or controlled by us, you should review their privacy and security policies and other terms and conditions. We are not responsible for the privacy or security of such sites. Information you share on public or semi-public platforms, including third-party social networks, may be viewable by other users of those platforms. Our inclusion of such links does not, by itself, imply any endorsement of the content on those platforms or of their owners or operators.

Children's Data

We sell footwear for children, but our online store is intended to be used by adults. We do not knowingly collect personal information directly from children under 16. If you are the parent or guardian of a child who has provided us with their personal information, please contact us using the details below and we will delete it.

Security and Retention of Your Information

We take reasonable steps to protect the personal information we hold from misuse, interference, loss and unauthorised access, modification or disclosure. However, no security measures are perfect, and any information you send to us may not be secure while in transit. We recommend that you do not use unsecure channels to send sensitive or confidential information to us.

We keep personal information only for as long as we need it to maintain your account, provide the Services, comply with legal obligations (such as tax record-keeping), resolve disputes and enforce our agreements. When we no longer need it, we take reasonable steps to destroy or de-identify it.

Your Rights and Choices

Under the Australian Privacy Principles, you have the following rights in relation to your personal information:

Right to Access. You can request access to the personal information we hold about you.
Right to Correct. You can request that we correct personal information we hold about you that is inaccurate, out of date, incomplete or misleading.
Right to Delete. You can request that we delete personal information we hold about you, subject to our legal obligations to keep certain records.
Managing Communication Preferences. You can opt out of marketing emails at any time using the unsubscribe link in our emails, or opt out of texts by replying STOP. If you opt out, we may still send you non-promotional messages, such as those about your account or orders.

You can exercise any of these rights by contacting us using the details below. We may need to verify your identity before processing your request. We will respond within a reasonable time, usually within 30 days. We will not charge you for making a request, and we will not treat you differently for exercising your rights.

Complaints

If you have a complaint about how we have handled your personal information, please contact us using the details below and we will respond within 30 days. If you are not satisfied with our response, you can lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au or on 1300 363 992.

Overseas Disclosure

Some of our service providers, including Shopify, store or process personal information outside Australia, including in Canada, the United States and other countries where their servers or support teams are located. We take reasonable steps to ensure these providers handle your personal information in a way that is consistent with the Australian Privacy Principles.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal or regulatory reasons. We will post the revised Privacy Policy on this website and update the "Last updated" date.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or would like to exercise any of your rights, please contact us:

Icon Footwear
117 Collins Street, Hobart TAS 7000
Phone: (03) 6224 7688
Email: icon@iconfootwear.com.au
Icon Footwear is operated by A.C.N. 686 219 027 PTY LTD (ABN 42 686 219 027)